Hello guys, welcome back to my blog. In this article, I will discuss what is digital marketing, why digital marketing is needed, things to learn for a digital marketer, how to start doing digital marketing, etc.
If you have any doubts related to electrical, electronics, and computer science, then ask question. You can also catch me @ Instagram – Chetan Shidling.
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What Is Digital Marketing
Digital marketing is a method to advertise products online through websites like Facebook, Instagram, Google, or any other popular website. Digital marketing is the best way to sell your product anywhere in the world. Nowadays, brands are moving towards digital_marketing instead of offline marketing. Offline marketing is best if you want to advertise your product in your city or else if you want to go worldwide then go for digital marketing.
One good thing about digital_marketing is it is easy and in a short period of time, we can reach many customers. The cost of digital_marketing is less compared to offline marketing.
Why To Do Digital Marketing
Because nowadays the internet user is increasing day by day because people are addicted to social media, online shopping, and other online websites. People almost spend 4 to 8 hours on the internet as per the recent updates. So it is a great opportunity for brands to promote their product on the internet through digital_marketing. It has the potential to reach a huge audience.
How To Do Digital Marketing
The various methods of digital_marketing are:
- Search engine optimization (SEO) – Free
- Search engine marketing (SEM) – Paid
- Search media marketing (SMM) – Paid
- Social media optimization (SMO) – Free
- Email marketing – Paid
- Mobile marketing – Paid
01. Search engine optimization – The keyword when you type on the search engine, many websites will occur in result this is because of search engine optimization.
02. Search engine marketing – Here you need to pay an amount for a search engine (Google) to rank your article on a particular keyword.
03. Search media marketing – Here advertisement is done on social media platforms like Facebook, Instagram, YouTube, etc and you need to pay money.
04. Social media optimization – Let’s take the example of YouTube, to rank your video you need to do proper optimization like adding tags, descriptions, and a good eye-catching image.
05. Email marketing – Advertising your products by sending mail is called Email_marketing.
06. Mobile marketing – Advertising through the apps installed on the smartphone.
This was about. I hope this article may help you all a lot. Thank you for reading.
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